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Ubisoft Takes Action Against Harassment Ahead of Assassin’s Creed Shadows Launch
With the release of Assassin’s Creed Shadows just days away, Ubisoft is proactively addressing online harassment aimed at its development team. According to an anonymous Ubisoft employee speaking to French media outlet BFMTV, the company has implemented an anti-harassment plan.
This plan includes constant monitoring of social media platforms and content sharing sites by a dedicated team. Ubisoft is providing psychological and legal support to its developers, and lawyers are prepared to file lawsuits in verified cases of harassment.
AC Shadows and Ubisoft’s Precautions
After a challenging 2024, Ubisoft hopes to rebound with AC Shadows. The company anticipates a potential increase in criticism and harassment directed at developers following the game’s launch. As a precaution, employees have been advised not to publicly identify themselves as working at Ubisoft on social media.
“Our lawyers are ready to file lawsuits in confirmed cases of harassment,” stated the Ubisoft employee, emphasizing the seriousness of the company’s stance.
However, this announcement has raised questions about the definition of “harassment.” Concerns exist among players that criticism and trolling might be included, potentially stifling legitimate feedback.
While some players view Ubisoft’s approach as necessary to protect its development team, others worry it could be a tactic to suppress criticism. The breadth of Ubisoft’s “harassment” definition could lead to innocent criticism being subjected to legal action.
Assassin’s Creed Shadows is a pivotal release for Ubisoft. The game arrives with both high expectations and ongoing debate. How Ubisoft’s measures to protect developers impact online gaming communities remains to be seen. The company’s approach in this situation could set a precedent for both developers and players.